The tobacco industry has agreed to stop advertising in newsmagazines directed at young people, after being contacted by Vermont Attorney General William Sorrell.
Sorrell says the advertising appeared in editions of Time, Newsweek and U.S. News and World Report that are sent to schools:
(Sorrell) “The companies agreed not to market to kids. Unfortunately they were continuing to include their advertising – and I might say their advertising directly trying to entice kids to smoke – in these newsweeklies that were going to schools all over the country.”
(Host) Sorrell says that Brown and Williamson Tobacco, Philip Morris USA, RJ Reynolds Tobacco, and U.S. Smokeless Tobacco have all agreed to pull advertising from the editions of the magazines that are sent to schools.
The issue was brought to the attorney general’s attention by a group of eighth-graders at Twinfield Union School in Plainfield.